Our History

Experts in the management of affinity groups and loyalty development strategies

FANBOX is a leading provider of loyalty and gift cards programs with its head office in Boucherville, Quebec. Since its founding in 2002, FANBOX has led the way in relational technologies and marketing relations. Its expertise in the management of loyalty programs and affinity groups has been successfully implemented numerous times over the years.

FANBOX has developed a unique technology platform called MS2. This innovative platform allows our customers to systematically and simultaneously manage their reward programs and marketing objectives, using various modes of communication (online, mailings, call centre, Web content personalization, e-blasts, SMS text messaging, personalized couponing, etc.) to push up-selling or cross-selling offers custom-tailored to clients according to their demographic profiles, shopping algorithms and consumer preferences. This lets FANBOX offer gift and loyalty programs, as well as online and in-store shopping, that allow customers to choose from several different options to create a customized solution.

In 2003, following growing customer demand and a shift in trends that saw companies looking for new ways to reward their employees, FANBOX created VIPASS. This universal certificate allows holders to exchange certificates on a secure website for gift cards they can use throughout a vast network of participating partners.

Plus, you can create even more B2B loyalty by integrating VIPASS, a universal gift certificate, with FANBOX.

In 2009, following growing demand for its MS2 technology in France, FANBOX opened its Paris office to better respond to the European market.