FanBox launches www.vipass.ca, a first in Canada - The vipass certificate revolutionizes and simplifies the use of consumer gift certificates and corporate promotional gifts.

FanBox launches www.vipass.ca, a first in Canada - The vipass certificate revolutionizes and simplifies the use of consumer gift certificates and corporate promotional gifts.

Longueuil, February 21, 2005 - FanBox, a company that specializes in the creation and development of loyalty programs and affinity groups is pleased to announce the launching of www.vipass.ca, its latest transactional Web site. For the first time in Canada, consumers and businesses can obtain vipass gift certificates directly via the Web site and forward them to the recipients of their choice with just one simple step. vipass gift certificates are available in both traditional and electronic formats.

The concept behind the vipass gift certificate is simple: the pass consists of a certificate that is redeemable throughout a large network of retailers or service-based businesses offering products such as electronics, sporting goods, CDs and books, clothing, as well as restaurants, hotels and travel agencies. Consumers simply choose the cash value of the vipass they intend to offer and FanBox takes care of the rest-from personalizing the certificate to handling traditional or electronic mailing of the certificate.

"vipass allows the person receiving a certificate to purchase what they really want," explains Daleyne Guay, FanBox President. "At the same time, the person giving a vipass certificate rests assured that the gift is sure to please while avoiding running from store to store in search of the perfect gift."

FanBox aims to offer a network of 60 Canadian retail partners by the end of 2005. Among those retailers already included in the network are Canadian Tire, Archambault, Pier 1 Imports, La Vie en Rose, Saint-Hubert Rotisseries, as well as Rogers, Telus, Bell Mobility and Fido.

A perfect solution for the business world

vipass certificates represent an excellent motivation and reward tool for the business world. In fact, the vipass gift certificate is the perfect promotional gift to help build customer loyalty or to reward personnel. It offers unparalleled flexibility and can be personalized with corporate colours or a message written by the sender, and can be delivered through the mail or via the Internet.

"We're actually offering the best of both worlds," adds Mr. Guay. " Not only are we simplifying the lives of those who receive the vipass, we're providing a solution to the headaches of corporate gift giving for those companies who need to be sure that they their customers and employees receive gifts they will like."

FanBox: a leader in Quebec

Established in 2002, FanBox Inc. is a pioneer in the management of loyalty, communities of interest and gift card programs. FanBox's expertise and creativity in the design of exclusive joint promotions and privilege packages enable it to offer the MS2 technology platform which is characterized by flexibility and complete transaction security. FanBox has designed different loyalty programs that reach more than 600,000 consumers. FanBox also owns Vipass.ca, a Web site that allows customers to purchase and redeem gift cards with more than 60 national partners.

FanBox is proudly listed in Seth Godin's Bull Market Directory, a directory that includes some of the most innovative companies in the world.

For more about FanBox, visit our Web site at www.fanbox.net
For more information on vipass, visit www.vipass.ca

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Information :

Daleyne Guay
President
FANBOX Inc.
50, De Lauzon street, Suite 200
Boucherville, QC J4B 1E6
450-463-3939
dguay@fanbox.net